In 1968 the first regular tourist flights started on a fortnightly basis, servicing the schooner, Golden Cachalot. This was increased in 1969 to two flights a week with the arrival of the first cruise ship, the 0 passenenger "Lina A". Now there are at least three flights a day either Baltra or San Cristobal. The population was about 2,500 in 1968, and had increased to 30,000 in 2020. There are now over 100 vessels servicing the tourism industry.